To coincide with the International Day for the Elimination of Racial Discrimination, celebrated on the 21st of March, Transport for Ireland (TFI) is running its 2025 TFI Anti-Racism campaign in March.
The campaign, titled “We’re for what unites us”, aims to highlight how diversity and difference are welcomed as part of the fabric of Ireland’s TFI public transport network.
At Transport for Ireland, we’re for treating people as equals, respecting our differences, welcoming diversity and creating a safer travel space for everyone.
There is no place for racism in the world and there is no place for racism on public transport. We’re for making a difference and we’re for what unites us!
This year’s campaign creative includes a number of images of passengers and staff who are central to the TFI network. Meaningful interactions between people from every culture and community happen on a daily basis across TFI bus, train and tram services and the creative offers a snapshot of these.
Operators who run services on behalf of Transport for Ireland include Bus Éireann, Dublin Bus, Go-Ahead Ireland, Iarnród Éireann Irish Rail, Luas, TFI Local Link, City Direct, Taxi services and more.
By standing together with colleagues and customers across the TFI public transport network, we want to reenforce the message that all are welcome on board.
